AI Assistant Supports Student Recruitment

Campus Technology: A company that specializes in "conversational" artificial intelligence for sales professionals just turned its attention to the realm of higher education: Conversica has launched a version of its service specifically for helping the admissions department. Admissions Assistant, known internally as "Stephanie," (though "she" can be renamed) can help by contacting and engaging prospective students through e-mail as part of the recruitment and admissions processes. The service has already been tested by Pearson and a film school in Southern California.

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