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Despite Improvements, Government Still Bottom of the Barrel in Customer Experience
Nextgov: For the federal government, there was really nowhere to go but up in the latest Customer Experience Index released by Forrester Research. Yet, despite a better score this time around, the government still finished dead last – as it did last year – among 21 industries assessed by Forrester.
The report scored 319 brands based on perceptions from 122,500 customers surveyed over the past 12 months.
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