Digital Trends That Could Send Your Project Back to the Drawing Board

NextGov: Government agencies that want to improve their customer experience will need to adapt to  changing consumer trends, including people’s urge to unplug from their digital devices.

People increasingly want to opt out and unsubscribe from the alerts and newsletters that have become a part of modern life, according to an annual trend report from Accenture Interactive’s Fjord, a global digital services group that focuses on human-centric design.

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