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Social Media Directors are Finding a Place in Government
Government Technology: From the White House to New York City to small cities and counties, people are being hired to focus on how social media strategies and efforts can best be used by government to interact with the public.
And Generation Y — a.k.a. Millennials — are the preferred choice for these positions. Their comfort level with social media and Web-based communications tools, for instance, provides a welcome change for state and local governments that rely solely on old-fashioned public outreach methods.
