Education Policy, Business and Technology

Why Higher Ed Is Poised to Lead the Way in Digital Signage

Campus Technology: Let me begin with a bit of candor. Over the years, I have observed that when those in the AV integration industry speak about typical projects for the education market, they usually sound mundane and it is easy to assume what the project will entail. Since the turn of the century, most AV designs have embraced a standard cookie cutter approach, with simply a projector (with a screen) or a flat panel display setup in the classroom. For the more advanced designs, perhaps a sound system and remote control of some sort.

Until recently, the status quo meant that little creativity was inspired in education AV, and certainly few instances of pushing the technological envelope. For those out there who have more advanced systems, save the e-mails: I do know there are some examples of creativity and pushing the envelope, but most classrooms are just basic AV at the core. Rarely less, but rarely more.

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